Hi. My name is Michael Cannon. I'm the director of Merchant as a Service, which is our ISO sales channel here at Deluxe.

The significance to me of a big company like Deluxe Merchant Services is it's kind of like we put a much bigger engine in the car. Where before, you know, there were a lot of different brands that kind of work together but were separate brands that now that Deluxe brings all of these together and we're able to scale more efficiently and effectively everything that is available within the Deluxe family. And so for ISOs and banks, what that means is now you have access to far more services and functions and products and things like that that maybe before was cumbersome because they came from different channels or different companies. Now with the power of Deluxe, it's it's scalable. The power of a processor that now has a gateway and Deluxe payment platform as well as a number of different products, a merchant provider that does the end to end transaction processing is going to be a huge benefit for ISOs and banks both.

Our ISO partners can benefit in the sense that their customers are businesses, and Deluxe offers business services in a wide array of of options from checks, which we're known for, to business forums, to apparel, to promotional items. These are all things that that before might not have been part of what an ISO could offer as a more holistic business services provider to their clients, and now they have the ability to access all that Deluxe offers and offer it to their client base.

What excites me the most, I think, is our position in the b to b market. I'm really, really excited about the Deluxe payment platform as a b to b gateway. I think that's the thing that has my attention right now the most is that that that's a huge market that we have a best in class tool that we can now sell into that market, and so it's gonna position us very, very well.