Deluxe Corporate Background
Deluxe Corporation is a leader in helping small businesses and financial institutions better manage, promote and grow their businesses through a wide range of customized products and services. Building on a 90-plus-year legacy of serving as one of the nation's largest check producers for financial institutions, we provide fraud prevention services and financial institution customer loyalty programs, personalized printed items, promotional products and merchandising materials.
Headquartered in St. Paul, Minn., Deluxe employs nearly 8,000 people and operates nearly 30 facilities across the United States and Canada.
As a proud community leader, Deluxe and its charitable Foundation, have contributed more than $84 million to local organizations and charitable giving programs since 1952. Deluxe has also awarded more than 1,400 scholarships to dependants of Deluxe employees since 1964 through the company's Hotchkiss Foundation. Committed to integrity, respect and quality, Deluxe has received several prestigious awards for its responsible corporate citizenship and governance.
History of Innovation at a GlanceFounded by William Roy Hotchkiss in 1915 and led today by Chief Executive Officer Lee Schram, Deluxe has been delivering innovative solutions for financial institutions, small businesses and direct customers for nearly a century.
| Today | Unveils new "D" corporate logo representing the first brand update in 30 years and signaling business and brand strategies Aligns growth opportunities between financial institutions and small businesses Expands customer-facing business solution offerings and core capabilities in the small business segment |
| Early 2000s | Seeks to better serve small businesses by acquiring New England Business Services Inc. (NEBS) Builds and spins off highly successful eFunds company offering financial payment solutions to business enterprises Unveils DeluxeSelect™, an industry-leading check order solution, to help banks create customer loyalty with small businesses |
| 1990s | Introduces fraud solutions to banks Partners with banks to better serve customers First to develop Internet banking check-ordering applications |
| 1970s | Transforms and patents new check printing technology |
| 1960s | Creates check personalization and merchandising business for banks |
| 1950s | Pushes bank automation to speed check processing Leads creation of magnetic ink character recognition (MICR) |
| 1920s-1950s | Sales and facilities grow steadily |
| 1915 | Hotchkiss vows to print checks "better, faster and more economically than anyone else" |
Market Facts and Financial Highlights
- Trading Symbol: DLX (NYSE)
- Net income of $144 million on revenue of $1.61 billion in 2007
- Fortune 1000 company
- Earnings per share at $2.76 per diluted share in 2007
